Effective date: 23RD October 2026
You pay LeadsFactory only a share of sales we help you close and can prove. There is no deposit, subscription or setup fee unless we agree one with you in writing.
1. Who we are
LeadsFactory is operated by STABLE STRUCTURAL & CIVIL ENGINEERS, trading as LeadsFactory, a product of AI Leveragers ([registered address], Kenya). “We” and “us” means that business. “You” means the business that signs up. Contact: support@aileverage.site.
2. The service
LeadsFactory finds potential buyers (“leads”) for your business and researches them. It writes messages to them, follows up and helps you close sales. It may also create and publish adverts for you.
Leads come from public sources: tenders, company registries, public posts and feeds. They also come from your own ad forms and websites, and from referral partners. We do not guarantee any number of leads or sales.
Applying and acceptance. You accept these terms and our Privacy Policy by ticking the box when you apply. We record the date, the version of the terms and the connection you applied from. Every application is reviewed before the account starts, usually within one working day. We check that LeadsFactory can realistically find buyers for your business, for example that the product is lawful and not restricted, and that a typical sale is large enough to carry the fee. We may ask for more information, or decline an application, and we will tell you why. Nothing runs and nothing is charged before your account is approved.
3. Fees: you pay only on proven sales
- Fee: 5% of each proven sale, or the minimum fee per sale shown in your account (USD 20 or its equivalent in your currency), whichever is higher, unless we agree a different rate in writing.
- Proven sale: a sale to a lead LeadsFactory introduced or worked, confirmed by evidence. Evidence includes a payment record (M-PESA, card, PayPal, bank), the buyer’s confirmation, an invoice, a delivery note or your own report. A sale becomes billable when the evidence reaches our confidence threshold.
- Fee taken at payment: when your buyer pays through a LeadsFactory pay link (Paystack or PayPal), our fee is deducted at that moment. You receive the rest, and no invoice follows for that sale. Up to 50% of such a payment may also go towards fees you already owe.
- Other sales appear on a weekly or monthly statement in your currency. Pay them by M-PESA, card, PayPal or bank transfer by the due date shown.
- Exchange rates: amounts in other currencies are converted at the latest daily rate, and the original amount is kept on record.
- Credit limit: unpaid fees may build up to your credit limit (USD 150 or its equivalent unless agreed otherwise). Above it, new leads pause until you pay.
4. Recording sales and disputes
You agree to record every sale made to a LeadsFactory lead, honestly and on time. We may ask buyers directly, by WhatsApp or email, to confirm a purchase. Persistent unrecorded sales may move your account to deposit billing or end it.
You can dispute a billed sale within 14 days of it becoming billable, from your dashboard, giving your reason. We review the evidence and reply. Fees on sales found not to be ours are cancelled or refunded.
5. Ads Studio (optional)
If you use Ads Studio, you choose who makes your ads before anything is created: Creatify (AI video), Claude (written and designed by LeadsFactory), or your own ready-made ads. Your own videos must be 15, 30 or 60 seconds long. You approve each campaign before it runs. You choose how it is funded:
| Funding | Who pays the ad platform | Our charge |
| Your own ad account | You, directly | Normal sale fee only |
| LeadsFactory recharge | We pay, you repay | Ad spend + 15% management fee |
| LeadsFactory performance | We pay | 12% of sales from those ads; we pause the campaign if spend passes USD 150 without matching fees |
Consent to ad charges. Before a paid campaign runs, we show the most it can cost. That is the daily budget times the number of days, plus our fee where it applies. Nothing runs until you accept that amount. You may decline instead, and nothing is published or charged. Restarting paused ads asks for your acceptance again. Ad platforms such as Meta charge your card directly as the ads run, on their own billing schedule, but never beyond the amount you accepted.
Cashback. When you pay an ad platform yourself through LeadsFactory, the money goes straight to the platform; we never hold it. When the sales from those ads have earned LeadsFactory at least twice what you spent, within 90 days of the campaign ending, we credit exactly your ad spend to your LeadsFactory account. The credit pays your future fees; it is not paid out in cash.
Regulated professions. If your regulator forbids advertising for clients, you may choose education-only mode. In that mode we publish only educational content, run no paid ads, and never contact anyone first.
You confirm you own, or may use, any logo, photo or claim you give us. We never copy competitors’ wording or images. Ads must also follow each platform’s own rules.
6. Your responsibilities
- Give us accurate information about your business, products and prices.
- Have a lawful basis and any consent needed to contact people you upload or refer to us. Honour every opt-out we pass you.
- Do not use LeadsFactory for illegal, misleading or prohibited products, or for spam.
- Deliver what you sell. Your contract with each buyer is yours, not ours.
- Keep your API key and pay links secret.
7. Referral partners
Partners who introduce businesses or buyers earn 20% of LeadsFactory’s fee on sales from those introductions for 12 months. They are paid once the fee itself is paid and past the dispute window. Partners must have each person’s consent before referring them.
8. Suspension and ending
You may close your account at any time. Fees for sales already proven remain payable. We may decline an application, or pause or close an account, for unpaid fees above the credit limit, unrecorded sales, abuse of messaging, information that turns out to be untrue, or breach of these terms. We will tell you why.
9. Liability
LeadsFactory is provided as available. We are not liable for lost profits, for a buyer’s conduct, or for outages of third-party services such as WhatsApp, payment providers or ad platforms. Our total liability to you is limited to the fees you paid us in the 3 months before the claim. Nothing here limits rights that Kenyan law does not allow to be limited.
10. Changes and law
We may update these terms and will give 14 days’ notice of material changes by email or WhatsApp. These terms are governed by the laws of Kenya. Disputes go first to good-faith negotiation, then to the courts of Kenya.